Right Solution, Wrong User Experience
The right solution with the wrong user experience is no solution at all. The best intervention without sensitivity to the human interaction will fail.
Recently we were co-hosting a gathering with Gary Community Investments and other experts in the early/young childhood space on the drivers of impact and opportunities for innovation, and someone made an off-handed comment that stuck with me: “We can attribute the majority of positive outcomes in healthcare and education to successfully engaging the humans involved.” That might seem obvious, but it’s a good reminder that the right solution with the wrong user experience is no solution at all.
The best intervention without sensitivity to the human interaction will fail. Have we over-engineered solutions while under-designing their relationship to humans? IDEO and Ford think so, and we do, too. We’re re-examining our initiatives to explore how we can better design for breakthroughs, long-lasting connection, and profound insight for the humans involved.